Toyota Takes a Road Trip Through History

Let’s Go Places Black History Tour Culminates with Mississippi Civil Rights Museum
December 11, 2017
JACKSON, Miss. (Dec. 9, 2017) –  From Atlanta to Selma to Meridian and Jackson, Toyota hosted another “Let’s Go Places Black History Tour” to historical African American sites, culminating with the grand opening of the Mississippi Civil Rights Museum.
 
Toyota sponsored the Mississippi Department of Archives and History’s 2 Mississippi Museums project, helping to advance programming at the Museum of Mississippi History and creating the Toyota Gallery at the Mississippi Civil Rights Museum. The Toyota Gallery contains seven thematic galleries encircling a central gallery.
 
“We are proud to partner with the Mississippi Civil Rights Museum, and welcome the opportunities it brings to foster a spirit of diversity and inclusion,” said Adrienne Trimble, general manager, Diversity & Inclusion, Toyota Motor North America.
 
Along with the Museums, Toyota and the department also partnered on a traveling exhibition to educate youth in the region.Toyota has a manufacturing plant in Blue Springs where Corollas are built.
 
“We are helping to preserve and celebrate history throughout the country, supporting a range of activities that educate and inspire, aligning with our philosophy of respect for people and our longstanding commitment to our communities,” added Trimble.

Toyota is a founding sponsor of the Smithsonian National Museum of African American History and Culture in Washington, D.C., a supporter of the National Trust for Historic Preservation, and, for more than a decade, has sponsored The HistoryMakers--the nation’s largest collection of African American video and oral history.

Prior to the Mississippi Civil Rights Museum opening, Toyota hosted several journalists on a road trip to visit the region’s historical African American sites. Stops included:
 
  • The National Center for Civil and Human Rights in downtown Atlanta, Ga., serves as a cultural attraction that helps visitors explore how the American Civil Rights Movement links to the Global Human Rights Movement.
  • National Voting Rights Museum and Institute in Selma, Ala., a one-of-a-kind museum in the world that pays homage to people who courageously battled for the right to vote.
  • The Civil Rights Trail in Meridian, Miss., provides a path for people to walk and learn about the tumultuous events that helped shape the civil rights movement in that city.
 
“These historical sites help showcase the many contributions African Americans have made to the rich tapestry of America. It’s important that we maintain them so that we can visit and discover our history,” concluded Trimble. 
 
About Toyota 
Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. and North America for 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands. During that time, Toyota has created a tremendous value chain as our teams have contributed to world-class design, engineering, and assembly of more than 33 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ more than 46,000 people (more than 36,000 in the U.S.).  Our 1,800 North American dealerships (nearly 1,500 in the U.S.) sold almost 2.7 million cars and trucks (2.45 million in the U.S.) in 2016 – and about 85 percent of all Toyota vehicles sold over the past 15 years are still on the road today.  

Toyota partners with community, civic, academic, and governmental organizations to address our society’s most pressing mobility challenges. We share company resources and extensive know-how to support non-profits to help expand their ability to assist more people move more places. For more information about Toyota, visit www.toyotanewsroom.com.



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